Oporto: Surry Hills

The rebrand of Oporto was to include in the design, a strong Portuguese influence. Craveable Brands wanted to take the brand back to its roots, and reawaken the customer journey throughout  the space. Contemporary Portuguese tile patterns and motifs in blues, yellows and reds, juxtaposed with greening elements (Portuguese country side) help create an inviting and activated space.

These elements backed up with black steel mesh, white tiles and neutral colours. The kitchen and back of house elements have been partially opened up to introduce a degree of theatre and allow the waiting customer to take part in the food preparation process.

Real and natural elements i.e. the timbers internally and black vertically cladding on the exterior combine with the colour pops to create a fun, energetic and balanced overall palette.


LOCATION
Shop 1/445–447 Elizabeth St, Surry Hills

Oporto ordering counter, wood and black accents. Menu above the counter and food mural in the background.
Oporto kitchen with stools nearby. Wood and white tile accents and plants up high.
Oporto mural shot, sketch writing and landscape with a plant on the table
Oporto Kitchen window and ordering counter with food mural on the side wall
Oporto exterior shot of looking in on the ordering counter
Oporto promotional poster on a dark textured wall with large rose gold diamond shaped accents
Restaurant from the exterior with large branding on the side.
Interior restaurant ordering counter
Restaurant drive through area with large branding on the side of the building
Interior kitchen area of a restaurant
Pam Cheney

Graphic Designer and traveller

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