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Cards and gifts all wrapped up

Zone helped Sophie Randall bring its unique concept to the Australian retail landscape by designing and building its premium product stores.

A stand out feature of the concept is the way the premium giftware is merchandised. Dark timber grain and a transparent shopfront bring the element of homeliness to the boutique.

The design provides good sight lines, a security feature that assists to prevent theft.

Sophie Randall plans to expand their unique idea, partnering with Zone to roll-out stores nationally.

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