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“Everything at mag nation can be touched, felt and browsed, except for our staff”
When bringing its interactive store idea to Australia, New Zealand based magazine retailer mag nation needed a one-stop-shop for design and construction.
Zone maintained features of the overseas design which include casual seating amongst the magazines, easy-to-browse shelving and a manned coffee station. Construction techniques enable a pleasurable experience of everything touchable, in line with the company’s philosophy.
Zone has been entrusted to design and construct multiple mag nation sites to ensure consistency of branding in Australia, freeing the client to manage the expansion of its brand from overseas.
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